Old-fashioned selvedge denim built modern-day comfort AV'S Stretch Selvedge Denim is the result of over a year of research and intentional design work by our in-house denim obsessive, started with durable selvedge denim in an 11.7 oz. weight (perfect for wearing year-round). Then, he subtly layered in 1% stretch for no-break-in-needed comfort on day one. With his own vintage collection as his guide, then perfected the washes and details until they were juust right. These days, when one pair of denim can make a good dent in your wallet, we’re carrying on the tradition of what made blue jeans so iconic in the first place—hardwearing quality for a damn good value.